Proraso
Proraso: A Shaving Tradition Since 1948
For nearly half a century, Proraso has transformed the act of shaving into an enjoyable daily ritual. It all began in 1948, when Piero Martelli introduced the now-iconic Proraso Pre-Shave Cream. Released during a time of economic optimism in Italy, this refreshing product symbolized a new era of grooming and innovation.
What makes Proraso truly unique is its ability to evolve while staying true to its roots. Even today, the brand continues to meet the needs of modern men—offering a close, refreshing shave that respects tradition. From day one, Proraso has been a laboratory of ideas, constantly pushing boundaries while honoring the values it was built on: quality, innovation, and the use of natural ingredients.
Now run by the fourth generation of the founding family, Proraso remains committed to crafting high-quality, professional shaving and beard care products. It’s the perfect balance between past and future—blending classic Italian grooming traditions with modern techniques. The brand also stands for more than just products: it’s about preserving the artistry of shaving, protecting its legacy, and celebrating those who practice it with passion.
Professional spray bottle producing fine mist with classic chrome finish for everyday barber and home use.
Professional spray bottle...
Refreshing pre-shave cream with eucalyptus and menthol for smoother, protected and comfortable wet shaving every day.
Refreshing pre-shave crea...
Buy Proraso Shaving Foam Traditional Green 300 ml at Pomade-Online. Rich shaving foam with eucalyptus and menthol for a ...
Buy Proraso Shaving Foam ...
Traditional shaving soap with sandalwood and shea butter for coarse beards and comfortable wet shaving.
Traditional shaving soap ...
With this new beard oil from Proraso from Italy you care, condition and protect the beard. The beard remains beautiful a...
With this new beard oil f...
The original Aftershave Lotion from Proraso, a real aftershave that tingles and pricks the skin. The aftershave ensures ...
The original Aftershave L...
Hydrating aftershave balm soothing skin, reducing irritation and comforting coarse beards after every single shave.
Hydrating aftershave balm...
Refreshing aftershave lotion soothing skin with warm sandalwood fragrance after every traditional shave for lasting comf...
Refreshing aftershave lot...
Luxury beard care gift set with fresh citrus fragrance for healthy, soft and perfectly groomed beards daily.
Luxury beard care gift se...
Beard shampoo cleansing, softening and conditioning beard and skin with fresh woody fragrance every single day.
Beard shampoo cleansing, ...
Refreshing beard wash that gently cleanses, softens facial hair and reduces beard itch and dryness.
Refreshing beard wash tha...
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Proraso
Proraso: A Shaving Tradition Since 1948
For nearly half a century, Proraso has transformed the act of shaving into an enjoyable daily ritual. It all began in 1948, when Piero Martelli introduced the now-iconic Proraso Pre-Shave Cream. Released during a time of economic optimism in Italy, this refreshing product symbolized a new era of grooming and innovation.
What makes Proraso truly unique is its ability to evolve while staying true to its roots. Even today, the brand continues to meet the needs of modern men—offering a close, refreshing shave that respects tradition. From day one, Proraso has been a laboratory of ideas, constantly pushing boundaries while honoring the values it was built on: quality, innovation, and the use of natural ingredients.
Now run by the fourth generation of the founding family, Proraso remains committed to crafting high-quality, professional shaving and beard care products. It’s the perfect balance between past and future—blending classic Italian grooming traditions with modern techniques. The brand also stands for more than just products: it’s about preserving the artistry of shaving, protecting its legacy, and celebrating those who practice it with passion.














